BIGHIT Music issued a notice amid the ongoing feud between HYBE and ADOR. Through the notice, the company has said that it will take legal action against the propaganda being done against them and the violation of the rights of the group, BTS.
This is not just a warning; the company has also taken necessary steps to protect BTS’s intellectual property & protect it from unauthorized use. They are also continuously working with some other agencies on this matter.
BIGHIT notice
BIGHIT Music shared the following statement on a South Korean mobile app and online (web) platform, Weverse:
“Hello. This is BIGHIT MUSIC. We wish to update you on the legal proceedings being taken to protect BTS members’ rights. It has come to our attention that organizational efforts aimed at tarnishing and slandering the artists have escalated in recent weeks. Furthermore, malicious attempts to defame, humiliate, and ridicule the artists or spread rumors and groundless information have become excessive. The company views these actions as a severe violation of the artists’ rights and will respond decisively, engaging with another law firm to reinforce our existing legal measures. We are collecting evidence of malicious postings through real-time monitoring as we speak. We will maintain a zero-tolerance policy and pursue this matter rigorously, without leniency or settlements. Thank you.”
This statement from BIGHIT Music serves as a warning to people and organizations that may be involved in efforts to defame or humiliate BTS members. It also warns people using the name, image, or work of BTS or group members without proper and prior authorization.
HYBE vs ADOR
BIGHIT Music has released the statement amid an ongoing feud between HYBE (Parent company of BIGHIT ADOR) and ADOR. Both companies are continuously blaming each other for different things.
First, HYBE took aim at ADOR CEO Min Hee Jin, accusing her of planning to leave the company. The company accused him of disclosing personal information about artists and shaman involvement.
In response, Min Hee addressed the accusations during a press conference and defended herself with some facts.
However, the feud is constantly gearing up, with some rumors circulating online. BIGHIT Music’s statement cannot be linked with these companies at this time. It is possible the feud may involve the BTS managing company as well.
Also read: Vivica A Fox is taking applications for a partner: Drop Yours Now
